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Gaming for good

Our profits have been benefiting society since 1966

Make a difference

Let’s work together. We’re a gaming company founded on the Åland Islands. Our clear mission is to generate profit for the benefit of society. Wait until you hear what we can offer…

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Careers

Is Paf the right company for you? Hopefully. We are always looking for talent

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Media

What story are you looking for? See what Paf is up to. You might be surprised

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Partners

Great partnerships make businesses stronger. Could we benefit each other?

Latest news

The Åland 100 years celebrational scratchcard – raised over 10,000 euros

The Åland 100 years celebrational scratchcard – raised over 10,000 euros

The sale of the Ålandslåtten scratchcard has ended. The scratchcard was created to highlight the Åland 100 years celebrations. A special feature was that every scratchcard raised one euro directly to a good cause. The final result was 10,055 scratchcards sold during the year. – It is nice that we could highlight Åland's 100th anniversary with a newly developed product…

29 September 2022
Search and rescue at sea

Search and rescue at sea

The Åland Search and Rescue Society is a voluntary coastguard performing rescue services at sea. They secure the water areas around the Åland Islands, important sea routes for Finnish and Swedish boat drivers. Paf visited their station in Saltvik to get an insight into their association.  The Åland Search and Rescue Society (ÅSRS) has about 120 sea rescue volunteers who…

22 September 2022
Paf’s headquarter became a tech campus

Paf’s headquarter became a tech campus

The tech education named grit:lab has started. 70 students will for two years study the latest in tech. The campus is located inside Paf's headquarters on Åland. The grit:lab tech education has now started for real, for the 70 students who have been admitted. For the kickoff, all students gathered in Paf's office to be welcomed and begin their studies…

Save the Children gives children the opportunity to make an impact

Save the Children gives children the opportunity to make an impact

The city of Mariehamn has made the decision to renovate the park Wirénska Parken, located by the town square in Mariehamn. With the help of the Save the Children association they wanted to make sure that those who use the park and its playground are involved in the project. Therefore, Save the Children arranged a Park day to give children…

15 July 2022

Our history

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Our birth

Paf was formed on Åland on 31 October 1966. Our founding associations were The Red Cross, Save The Children, a public health foundation and a children’s charity. Licenced gaming began on 1 January 1967 with two part-time employees and 51 gaming machines. Since the start the profit we generated was used for the benefit of society.

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On the ocean waves

In 1973 Paf negotiated sole rights for gaming onboard Åland registered car ferries and our profits began to really take off. Between 1974 and 1999 about 95% of our profit came from gaming at sea. In the 80s we generated about €15m for the benefit of society. During the 90s we generated a further €34m. By 1999 we had grown to around 80 employees.

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Online pioneers

Paf created one of the world’s very first online gaming sites, which we launched on 3 December 1999. Always looking to innovate, from the very start we made our own exclusive games in the Paf Games Studio. By the end of the 00s we had generated a further €100m profit for the benefit of society and our workforce had grown to over 200.

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World records breakers

It’s good to be lucky in life and in business. In November 2012 we broke the world record for an online slot jackpot win exclusive to a single gaming company (8.6 million euros). Just two months later, in January 2013, another Paf.com player won 17.8 million euros. This was a new world record for a slot jackpot win and remains only a fraction away from the existing record.

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Going green

We reimagined and redesigned our Mariehamn Head Office in 2016. We wanted to create a building that was a landmark statement for sustainability. Our new head office is a passive house that is eye-catchingly clad in 742 solar panels producing energy year-round. Employee initiatives complement this ‘green-thinking’ in all of our offices and facilities.

The future

Paf is a company that adapts as the world and our industry changes. Our business is growing both online and at sea and we now have around 330 employees. We are entering new licensed markets. We are leading innovators in Responsible Gaming. We continue to create our own exclusive games. All of our profit is still used for the benefit of society.

The next chapter of our story is always the most exciting one.