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Gaming for good

Our profits have been benefiting society since 1966

Make a difference

Let’s work together. We’re a gaming company founded on the Åland Islands. Our clear mission is to generate profit for the benefit of society. Wait until you hear what we can offer…

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Careers

Is Paf the right company for you? Hopefully. We are always looking for talent

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Media

What story are you looking for? See what Paf is up to. You might be surprised

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Partners

Great partnerships make businesses stronger. Could we benefit each other?

Latest news

Woman from Finland wins €3,8 million

Woman from Finland wins €3,8 million

A Finnish woman from the Helsinki region won €3,819,709.36 at Paf.com on Monday evening the 27th of February. She won the jackpot while playing the online game Mega Fortune Dreams with a bet of €4.00. "I still can't quite believe this has happened, it feels surreal and amazing. Just waiting for it to sink in! I haven't yet had time…

01 March 2023
Paf won two awards at the EGR Nordics Awards

Paf won two awards at the EGR Nordics Awards

Paf was awarded the Safer Gambling Operator award and the award for the best Diversity & Inclusion model at the EGR Nordics Awards 2023. The EGR Nordics Awards celebrates the most successful and innovative gaming companies operating in the Nordic region. Paf was shortlisted in two categories at the ceremony and won both awards.  "We are proud that our efforts…

New long-term agreement signed with Color Line

New long-term agreement signed with Color Line

Paf has signed a new agreement with the Norwegian shipping company Color Line. Paf will provide the gaming entertainment on board the shipping company's five passenger ships. Paf has been a partner for the Norwegian shipping company Color Line. Paf provides the gaming entertainment on board the ships in the form of slot machines, entertainment games and physical gaming tables.…

The winner will fix his car with the prize money

The winner will fix his car with the prize money

Paf arranged the live poker tournament Destination Poker November 25-27 in Mariehamn on Åland. 60 players participated in the poker tournament's main event with a 30,000 euro prize pot and on Saturday evening the winner could be crowned. “This is my first big win in a live tournament. It feels very good and now I'm relieved,” says Jouni Hokkanen, who…

Our history

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Our birth

Paf was formed on Åland on 31 October 1966. Our founding associations were The Red Cross, Save The Children, a public health foundation and a children’s charity. Licenced gaming began on 1 January 1967 with two part-time employees and 51 gaming machines. Since the start the profit we generated was used for the benefit of society.

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On the ocean waves

In 1973 Paf negotiated sole rights for gaming onboard Åland registered car ferries and our profits began to really take off. Between 1974 and 1999 about 95% of our profit came from gaming at sea. In the 80s we generated about €15m for the benefit of society. During the 90s we generated a further €34m. By 1999 we had grown to around 80 employees.

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Online pioneers

Paf created one of the world’s very first online gaming sites, which we launched on 3 December 1999. Always looking to innovate, from the very start we made our own exclusive games in the Paf Games Studio. By the end of the 00s we had generated a further €100m profit for the benefit of society and our workforce had grown to over 200.

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World records breakers

It’s good to be lucky in life and in business. In November 2012 we broke the world record for an online slot jackpot win exclusive to a single gaming company (8.6 million euros). Just two months later, in January 2013, another Paf.com player won 17.8 million euros. This was a new world record for a slot jackpot win and remains only a fraction away from the existing record.

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Going green

We reimagined and redesigned our Mariehamn Head Office in 2016. We wanted to create a building that was a landmark statement for sustainability. Our new head office is a passive house that is eye-catchingly clad in 742 solar panels producing energy year-round. Employee initiatives complement this ‘green-thinking’ in all of our offices and facilities.

The future

Paf is a company that adapts as the world and our industry changes. Our business is growing both online and at sea and we now have around 330 employees. We are entering new licensed markets. We are leading innovators in Responsible Gaming. We continue to create our own exclusive games. All of our profit is still used for the benefit of society.

The next chapter of our story is always the most exciting one.