Make a difference

Let’s work together. We’re a gaming company founded on the Åland Islands. Our clear mission is to generate profit for the benefit of society. Wait until you hear what we can offer…

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Careers

Is Paf the right company for you? Hopefully. We are always looking for talent

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Media

What story are you looking for? See what Paf is up to. You might be surprised

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Partners

Great partnerships make businesses stronger. Could we benefit each other?

Latest news

New set-up for trotting betting on Åland

New set-up for trotting betting on Åland

Paf will offer trotting betting on Åland through a completely new approach in the future. Paf has entered into new agreements with both ATG and the service provider Betmakers. Betmakers is one of the world's largest suppliers of betting on horses and the collaboration with Swedish ATG has been re-written and updated. “This will be a completely new approach for…

A live event together again

A live event together again

For the first time in almost two years, Paf had the opportunity to organize a gaming event for real. In Paf's head office, a long-awaited bingo final was arranged together with 60 players, a live event that has been postponed several times due to the pandemic. “Super fun and great that we were finally able to meet our customers for…

09 November 2021
Paf improves climate reporting

Paf improves climate reporting

For several years, Paf has carried out annual climate reports to gain a better insight into how the business affects the environment. With the help of the climate report, we can more easily identify improvements and strive to reduce our impact on the environment. Paf has now chosen to expand the report so that it will include mobile phones, computers,…

04 November 2021
A successful gaming export to Switzerland

A successful gaming export to Switzerland

For two years Paf has served as Swiss Grand Casino Luzern's strategic online partner. The gaming site Mycasino.ch, which is owned by the Swiss casino, is today the most successful gaming site in the regulated Swiss market, with a market share of about 30%. The collaboration has proven to be a very successful export of Paf's gaming platform. “We are…

Our history

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Our birth

Paf was formed on Åland on 31 October 1966. Our founding associations were The Red Cross, Save The Children, a public health foundation and a children’s charity. Licenced gaming began on 1 January 1967 with two part-time employees and 51 gaming machines. Since the start the profit we generated was used for the benefit of society.

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On the ocean waves

In 1973 Paf negotiated sole rights for gaming onboard Åland registered car ferries and our profits began to really take off. Between 1974 and 1999 about 95% of our profit came from gaming at sea. In the 80s we generated about €15m for the benefit of society. During the 90s we generated a further €34m. By 1999 we had grown to around 80 employees.

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Online pioneers

Paf created one of the world’s very first online gaming sites, which we launched on 3 December 1999. Always looking to innovate, from the very start we made our own exclusive games in the Paf Games Studio. By the end of the 00s we had generated a further €100m profit for the benefit of society and our workforce had grown to over 200.

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World records breakers

It’s good to be lucky in life and in business. In November 2012 we broke the world record for an online slot jackpot win exclusive to a single gaming company (8.6 million euros). Just two months later, in January 2013, another Paf.com player won 17.8 million euros. This was a new world record for a slot jackpot win and remains only a fraction away from the existing record.

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Going green

We reimagined and redesigned our Mariehamn Head Office in 2016. We wanted to create a building that was a landmark statement for sustainability. Our new head office is a passive house that is eye-catchingly clad in 742 solar panels producing energy year-round. Employee initiatives complement this ‘green-thinking’ in all of our offices and facilities.

The future

Paf is a company that adapts as the world and our industry changes. Our business is growing both online and at sea and we now have around 350 employees. We are entering new licensed markets. We are leading innovators in Responsible Gaming. We continue to create our own exclusive games. All of our profit is still used for the benefit of society.

The next chapter of our story is always the most exciting one.