Daniela Forsgård returns to Paf as a Member of the board
Daniela Forsgård joins Paf as a new Member of the board, succeeding Birgitta Eriksson who has held the position for many years. She joins Paf from Optinova, where she served as Chief Financial Officer (CFO), but she began her career at Paf as Group Controller in 2007. The following year she became Paf’s Head of Finance.
“It feels great to be back, it almost seems unreal,” says Daniela Forsgård, Member of the board.
She worked as Head of Finance at Paf for six years before being recruited by the Optinova Group. At Optinova, Daniela worked as CFO for nearly a decade before deciding to start her own business. Today, Daniela Forsgård works as a CFO consultant.
“Paf has changed and it is not the same company it was ten years ago, but the market is not the same either. It will be interesting to sit on the board and see how Paf operates today”
Paf’s strengths are clarity and honesty
With extensive experience from international companies, group management roles and finance, Daniela looks forward to tackling new challenges.
“It’s impressive to see how well prepared Paf has become to enter various markets. Paf’s strengths are clarity and honesty. It is an experienced company, and we will ensure that we are also financially prepared for a licensed Finnish market,” says Daniela Forsgård.
As CFO at Optinova, she also served as the board’s secretary and worked closely with Paf’s current Chairman of the Board, Jan-Mikael von Schantz, when he was chairman of Optinova.
“I appreciate Jan-Mikael’s approach of working on boards, so the decision was easy when I was asked if I was interested in a board position at Paf.”
“I look forward to meeting both new and familiar faces at Paf,” says Daniela Forsgård.
Paf’s board now consists of Chairman Jan-Mikael von Schantz and board members Denise Johansson, Gunnar Westerlund, Daniela Forsgård, and Roger Nordlund.
Published: 20 juni 2024
Tags:
News with same tag
Finnish woman from Satakunta won €2.9 million on Paf
A young woman from Satakunta won €2,946,407 after betting just 40 cents on the online game Gears of Eternia Dream Drop Megaways on Paf.com. It was late in the evening of 22 August that the jackpot was won. “I didn't think it was real and I thought that the game had crashed when the winnings started...
Published: 27 augusti 2024
1535 days working in another country
Each year, Paf offers employees the opportunity to work abroad. This opportunity has been well received by employees and interest in working abroad has increased. For Camilo Macias, this has meant more opportunities to visit his home country of Colombia. In autumn 2021, Paf introduced the possibili...
Published: 11 juni 2024
A good year and a step towards more sustainable entertainment
A good year means a good sum of Paf funds for society. Paf’s published customer segments show more sustainable revenue in the past year. The Paf board gets a new member. The Paf Group’s revenue for 2023 increased from €165.7 million to €177.1 million, an increase of 7%. The growth in revenue result...
Published: 23 maj 2024