Sustainability is part of our DNA

From day one our vision and strategies have been aligned with generating long term sustainable profit to support Åland society. That’s the sole reason we exist.

We can only achieve this sustainability though our company culture, the products we make and the experiences we create. It’s in everything we do.

Responsible
Gaming

A sustainable gaming for our players makes our business better. That’s why Responsible Gaming is a fundamental building block of Paf

A Sustainable
Workplace

Our aim is to make Paf an inspiring place to work. We believe people prosper and grow when the working environment is fair, safe and equal

Environmental
Sustainability

All businesses have an impact on the environment. Paf is committed to developing smart and sustainable solutions to limit our footprint

Our selected sustainability goals

Based on our three sustainability areas, we have identified how our sustainability work contributes to the UN’s Global Sustainability Goals. We have also identified how our sustainability work contributes to the local Åland Development and Sustainability Agenda’s strategic goals.

The development goals in the Åland Sustainability Agenda and the UN’s Global Goals constitute a very ambitious plan for developing our society. When we identified the goals that our sustainability work contributes to, it resulted in five different goals within the Åland Sustainability Agenda and seven different global UN goals.

Responsible Gaming

The Åland Sustainability Agenda

Goal 1: Prosperous people with increasing inner resources.

Goal 2: Everyone feels trust an has real opportunities to participate in society.

 

UN’s Global Sustainability Goals

 

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A Sustainable Workplace

The Åland Sustainability Agenda

Goal 2: Everyone feels trust an has real opportunities to participate in society.

Goal 5: Attractiveness in living, visiting and business.

 

UN’s Global Sustainability Goals

      

 

 

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Environmental Sustainability

The Åland Sustainability Agenda

Goal 6: Significantly higher share of energy from renewable sources and increased energy efficacy.

Goal 7: Sustainable and responsible consumption and production.

 

UN’s Global Sustainability Goals

      

 

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About bärkraft.ax

Since 2016, bärkraft.ax has acted as a platform for organisations on Åland, working towards a common goal of a viable and sustainable region. The backbone of the network is the development and sustainability agenda for Åland, agreed upon by Ålands regional parliament and government. The forming of the network is deeply rooted in society, and therefore enjoys high levels of confidence and trust by citizens as well as businesses. This confidence is what enables the transformation of society towards a sustainable future.

In spring 2019 the development and sustainability agenda for Åland was awarded by the European Commission, which organised the European Sustainability Awards in Brussels. The Åland agenda was considered to be the best in the category for communities of up to 100,000 inhabitants. Paf is active in the local community by participating and contributing to the sustainability agenda.

Paf also participates in the networking group for sustainable, large companies on Åland. The main purpose of the group is to drive the larger companies’ activities related to realising Åland’s Development and Sustainability Agenda. Four of the groups’ members, including Paf, chose to invest in a sustainability pilot, an investment that enabled bärkraft.ax to engage another sustainability pilot for the next three years starting in 2019.

 

 

At Paf, obviously we want to be involved and contribute to the development goals, both locally and on a global level. By clearly identifying the goals we contribute to, we can better focus and clarify our sustainability work in the future

– Paf’s Vice President and Chief Responsibility Officer Daniela Johansson.

 

 

Sustainability updates

Paf improves climate reporting

Paf improves climate reporting

For several years, Paf has carried out annual climate reports to gain a better insight into how the business affects the environment. With the help of the climate report, we can more easily identify improvements and strive to reduce our impact on the environment. Paf has now chosen to expand the report so that it will include mobile phones, computers,…

04 November 2021
Remote working is part of the future at Paf

Remote working is part of the future at Paf

Paf has implemented guidelines that give employees more opportunities to continue working remotely, even after the pandemic's restrictions are removed. Employees also have the opportunity to work abroad for up to three months each year. A sustainable workplace is one of the three sustainability areas that Paf has chosen to invest in and develop. The introduction of various alternatives to…

Paf’s results, open customer segments and lowered loss limit

Paf’s results, open customer segments and lowered loss limit

2020 was an extreme year in so many ways. Large sections of Paf's operations were shut down during some periods of the year or they operated with severe restrictions. Paf implemented a lower loss limit at the beginning of the year that also affected the result. Despite the financially strained situation, Paf chose to lower its loss limit even further…

Paf believes €8,000 per year is the benchmark for loss limits in Europe

Paf believes €8,000 per year is the benchmark for loss limits in Europe

CEO Christer Fahlstedt talks openly about refusing to take "blood money" revenue from at-risk players despite it doing obvious damage to the company's bottom line. “We think you’re unlikely to be allowed to lose more than €8,000 per year. That’s what we see as the benchmark,” he says. One of Paf’s key pillars is responsible gaming. It is something its…